Woody based perennial, toothed pointed oval leaves are 20cm long with tan to red brown covering of hairs, especially on undersides, unpleasant scent when crushed.  Flowerheads upto 30cm  long bearing 15 downy deep red flowers in summer - autumn.Tall growing. 60cm Height 1.2m x 1m wide. Suitable for full sun  -part shade, generally frost resistant.